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Alaska Airlines always runs exciting and creative promotions. This promotion is no different but you’ll have to be quick as it only runs for 24 hours.
Pro-Tip: We’ve seen various iterations of this promotion over the past few years so I trust it will return if you’re not ready to purchase today. But if you have plans on the horizon, this may be worth taking a look.
THE TOUCHDOWN AND TAKEOFF SALE

Last night, the Dallas Cowboys and Seattle Seahawks (those are US football teams if you’re not a sports fan) competed on the gridiron.
But this post isn’t about football…well, not completely. Rather it’s about the various promotions Alaska Airlines runs with the football team based on how they play.
The promotion last night was based on if Russell Wilson, the quarterback for the Seattle Seahawks, would score a touchdown…and well, he did.
And the promotion results would be based on his performance, yielding:
- 10% Off: 0 or 1 touchdown
- 20% Off: 2 touchdowns
- 30% Off: 3 touchdowns
- 40% Off: 4 touchdowns (or more)
SO WHAT DOES THAT MEAN?
In response to his touchdowns, Alaska Airlines is now offering 40% off fares to/from select states for travel October 31 – 16 December 2020 (with select blackout dates), if booked by midnight on 28 September.
This is the DIRECT LINK to the promotion.
The discount is valid from Alaska, Idaho, Oregon, Montana, or Washington to all Alaska Airlines destinations (NOTE: The discount is not valid for travel within Alaska).
The terms and conditions state:
- Travel is valid October 31, 2020 – December 16, 2020. Blackout dates apply**
- Travel to Hawaii, Mexico, or Costa Rica is valid Sundays – Wednesdays
- Travel from Hawaii, Mexico, or Costa Rica is valid Tuesdays – Fridays
- Travel to/from all other cities is valid Mondays – Thursdays and Saturdays
You must book using a promotional code WILSON40.
** Blackout Dates: 20 November – 30 November when a 10% discount applies using this promotional code.
FINAL STAMP
I’ve seen economy flights as low as $35 one-way from Chicago to Seattle which is a phenomal rate for a pseudo-transcontinental flight.
Again, we’ve seen various iterations of this promotion over the past few years so I trust it will return if you’re not ready today but if you have plans on the horizon, this may be worth taking a look.
I trust this promotion also helps to increase bookings during these challenging times the airlines are facing.
Are you planning to take advantage of this offer?