Unique challenges [read: COVID], require unique answers [read: creative promotions] and several airlines have stepped up to the plate to offer just that. The concept is simple to understand but Frontier Airlines may take the cake for

Life Is Short, Travel Now
Unique challenges [read: COVID], require unique answers [read: creative promotions] and several airlines have stepped up to the plate to offer just that. The concept is simple to understand but Frontier Airlines may take the cake for
It’s hard for me to believe that I’m saying this but Frontier continues to lead the way in policy and innovation when it comes to COVID-19. After an interesting week where Frontier charged for safety and then were shamed into not charging, the low-cost airline has become the first…
Two days ago, I wrote about the launch of Frontier Airlines’ “More Room” seats. Beginning 8 May 2020 (tomorrow), passengers would have the opportunity to, essentially, purchase empty middle seats next to them for just $39 per flight. Frontier abandoned that idea last night…
It’s no secret that the pandemic has changed the balance sheets for airlines globally. Many airlines have reported losing more than $100 million in revenue per day and have extended flight cuts into the peak summer season. Unfortunately for airlines, flying is often categorized as…